Press Release

LiveBand™ BFR Awarded a national Purchasing Agreement with Advantus Health Partners

Published November 11, 2024

BREA, CA - LiveBand™ BFR, a leader in blood flow restriction (BFR) technology and a venture of Innovation Lab, is proud to announce a new national purchasing agreement with Advantus Health Partners, a supply chain solutions company known for delivering comprehensive services. This collaboration marks a significant step forward in enhancing LiveBand’s accessibility to healthcare providers, to ultimately benefit rehabilitation outcomes, speed recovery, and support overall musculoskeletal health.

“Securing a purchasing agreement with Advantus Health Partners is a testament to the growing importance of BFR therapy in modern healthcare settings,” said Dr. Nishi Viswanathan CEO, LiveBand BFR and Head of Product Management & Commercialization at Innovation Lab. “LiveBand is designed to empower clinicians with a cutting-edge, user-friendly and affordable solution that can support a wide spectrum of rehab and recovery journeys. We’re excited to work with Advantus to help improve patient outcomes across their group purchasing network.”

Blood flow Restriction (BFR) therapy is increasingly recognized for its ability to facilitate low-load training and rehabilitation while producing high-load results. This non-invasive therapy, which involves applying controlled pressure to limit blood flow to specific muscles, helps enhance strength, endurance, and recovery without placing excessive strain on joints or tendons. LiveBand’s technology sets itself apart using Active Pressure Management™ technology to ensure consistent limb occlusion pressure, regardless of limb position or exercise type. Its portability and value-driven excellence make LiveBand BFR an ideal choice for both physical therapy and athletic environments.

The LiveBand and Advantus Health Partners agreement offers healthcare providers advanced tools for effective, efficient rehabilitation, furthering LiveBand’s mission to redefine recovery and strengthen foundations for healthier lives. “We are excited to help bring this new device to wide scale distribution and create mutual benefit through a relationship with LiveBand,” said John Wright, Chief Operating Officer, Advantus Health Partners.

About LiveBand BFR

LiveBand BFR is a venture of Innovation Lab specializing in blood flow restriction (BFR) technology for rehabilitation, physical therapy, and sports medicine applications. Dedicated to patient-centered design and continual innovation, LiveBand supports enhanced strength, endurance, and recovery. For more information, visit www.LiveBandBFR.com.

About Advantus Health Partners

Advantus Health Partners is a health care solutions company that makes supply chain easier for its clients through streamlined supply chain management, organizational purchasing, operations and cost-savings efficiencies. With innovation at the forefront, and an advanced operational model, Advantus provides a portfolio of solutions to further drive value beyond contracting, all with the singular goal of reducing health care costs across the U.S. Advantus is committed to helping organizations meet business goals through its distinct solutions. For more information, visit https://advantushp.com

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The Innovation Institute

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